Create Facebook Custom Audiences with Sonamine scores

Sonamine integration with Facebook Advertising

Sonamine provides AI-derived user scores to help companies predict future user behaviors.

By using this integration, teams can leverage Sonamine's AI scores to create Facebook custom audiences.  These Facebook custom audiences can then be used for advertising campaigns or to create look-a-like audiences.

Contact your CSM if you are interested in using this integration.

Loading Sonamine user scores as Facebook Custom Audiences

Requirements
- Facebook Business System Token
- Facebook Business Ad Account ID
- custom audience names to store AI scores

- flag on whether to send user value to Facebook custom audience

After Sonamine user scores are generated, they can be loaded into Facebook custom audiences.  These custom audiences can be used to re-target users or to generate lookalike audiences.